If you are reading this then you probably Googled a search term such as Lethbridge SEO, Calgary SEO, SEO Howto, Lethbridge Websites, etc.
For more on Calgary, or Lethbridge Alberta Search Engine Optimization (SEO) visit:
http://www.davidhowsemarketing.com/seo.htm
First, SEO is about getting your website listed as high as possible on search engines such as Google, Yahoo, and Bing. If your not on the first page or maybe the second page, then potential customers may never find you!
------> DAVID HOWSE MARKETING'S SEO TIPS <------
If you are looking for a Calgary or Lethbridge SEO expert then my first tip in getting good advice is:
*** Tip #1 *** Pick an SEO consultant who appears in the first page of Google, Yahoo, and Bing rankings across a broad listing of search terms. For example, search terms for which I am number one or close to number one are:
On Google:
#1 Lethbridge Marketing
#1 Lethbridge Bridal (through my client, Bells and Bows)
#1 Lethbridge Wedding Gown (through my client, Bells and Bows)
#4 Lethbridge SEO (this is important!! If an SEO consultant can't appear under the search term for his own service - what good is he or her?)
#1, #2, #3, and #4 Lethbridge Radio Advertising
#3 Lethbridge Golf (through my client, Evergreen Golf Centre)
#2 Lethbridge Immigration Law (through my client, HBI Law)
On Bing:
#2 Lethbridge Flooring (through my client, FloorRight Interiors)
#2 Lethbridge Carpet (through my client, FloorRight Interiors)
The above is a very small sample of my top page rankings for Lethbridge businesses.
*** Tip #2 ***
Did you know that Search Engine Optimization is a marketing function and not a computer programmer or webdesigner function? Considering that there are very few fully trained and qualified marketing consultants in Southern Alberta, it is quite difficult to find an SEO expert.
Great SEO needs to start with an interview so the expert setting up your SEO can better understand your business and your customers. Things like primary trading zone, demographics, business type, goods and services offered are just are start in what goes in to great SEO.
*** Tip #3 ***
A set of DIY tips: IF you do your own SEO because you simply cannot afford my fee (which is $250)then try to stay within these guidelines.
(a) Set up Google Analytics. It is critical from tracking SEO (I charge $250 for this service) and monitor it for you.
(b) There are three code tags that are important title, description, and keywords. The Keywords tag isn't used much but add it all the same.
(c) Content! It's critical that your website has what people want to read and see.
(d) Server speed: Google really cares about how fast your webhosting servers run.
(e) No all Flash websites
(f) One-way Inbound links based on keyword rich links.
There are lots more but this will get you started.
A final note on my fee:
Most companies charge anywhere from $500 to $3000 for Search Engine Optimization. Considering my fee is only $250 and I have one of the best track records going it might be better to pay someone to perform in their area of expertise while you spend your time performing in yours.
A final note on picking an SEO Expert. It seems that every guy and his dog think that they are qualified to offer SEO services. Please don't get caught - follow my advice.
Thank you,
David Howse
403-393-8863
http://www.davidhowsemarketing.com/seo.htm
Author Resource:-
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